Odesk, Elance Google Adwords Test Answers 2017

Odesk, Elance Google Adwords 

Test Answers 2017

Question:- While using Geo-Targeting to target your ad to specific people, which of the following parameters can be targeted?
Answer:- a. The person’s country
                    c. The continent in which the person lives

Question:- What happens when you turn on frequency capping for a campaign?
Answer:- c. It limits the number of times your ads appear to the same unique user on the content network.

Question:- Which of the following is not a part of the “tools and Analysis” Feature of Google AdWords:
Answer:- e. Google AdSence

Question:- In the above ad, how can you make visitors reach harlosscentral.com/signup?
Answer:- c. By changing the destination URL to hairlosscentral.com/signup

Question:- Which of the following statements about Adwords Ad Scheduling are correct?
Answer:- a. It allows you to control the days on which ads should appear.
b. It allows you to control the time at which ads should appear.

Question:- Which statistic does Google report on to show you how well your campaign is performing in terms of successful conversions?
Answer:- c. Cost/Conversion

Question:- The term for the number of impressions an ad has accrued in relation to the rest of the active ads within the same ad group is:
Answer:- b. Ad Served Percentage (%)

Question:- What is the AdWord related team for the following?
“The total number of unique users who will be served your ad over a specific period of time”
Answer:- d. Reach

Question:- Your maximum CPC (cost per click) is $0.70. If your ad receies two clicks, one costing $0.10 and the other costing $0.60, what would your average CPC for those clicks be?
Answer:- b. $0.35

Question:- Google AdWords does not accept an Ad copy that includes:
a. excessive capitalization
Answer:- c. incorrect grammar

Question:- Negative keywords cannot be applied to a whole ad group?
Answer:- b. False

Question:- In an adwords ad, how many characters is the display URL limited to?
Answer:- c. 35

Question:- Keyword matching options determine which Google searches can trigger your ads to appear. Which of the following searches could trigger an ad for the keyword “online course” using Broad Match settings?
Answer:- c. ecourse
d. Cheap online course

Question:- Given that the cost for the bid is kept constant a keyword’s Quality Score for Google and the search network is directly proportional to its ad position.
Answer:- a. True

Question:- If your keyword is “reading books” and you would like to ban the ad from people looking for downloadable books, how would you keyowrd be submitted to AdWords?
Answer:- a. Reading books –downloadable

Question:- Which factors are directly impacted by increasing the Adwords ad budget?
Answer:- a. Ad Impressions
b. Clicks on the Ad

Question:- Which of the following statements about an Ad group are correct?
Answer:- c. An ad group contains one or more ads

Question:- The Google Ad placement feature allows you to choose location on the Google content network where your ad can appear. Which of the following can be selected as ad area for the ad to appear?
Answer:- c. An individual ad unit on a single page

Question:- If your Adword ad attracts a higher CTR (Clickthrough rate) it will lead to an improved ad position.
Answer:- a. True

Question:- Which of the following statement about campaign dates is corrects?
Answer:- b. By default Adwords pre-sets the campaign start date with today’s date.

Question:- Is it possible for you to limit the number of impressions you will allow pre month for a particular campaign?
Answer:- b. No

Question:- Keyword option determine which Google searches can trigger your ads to appear. Which of the following search could trigger an ad for the keyword “Online course” using Exact Match Settings?
Answer:- c. Online Course

Question:- Which of the following statements with regard to AdWords settings are correct?
Answer:- c. Targeting smaller regions through ads results in fewer impressions.

Question:- What does the “Conversions (many-per-click)” value represent?
Answer:- c. Conversions (many-per-click) count a conversion every time a conversion is made within 30 days following an AdWords ad click

Question:- Which of the following will NOT happen if the view-through conversion window is set to 14 days in the Google AdWords account?
Answer:- d. The view-through conversions that occur before 14 days will be discarded.

State whether true of false.
Question:- If you run out of characters in your AdWords ad, the display URL field can be used as another line of ad text.
Answer:- b. False

Question:- At which of the following levels may a daily budget be set?
Answer:- b. Campaign

Question:- Is it possible to set a maximum CPC (cost per click) at the Ad group level?
Answer:- a. Yes